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Over-The-Top Media Services

In the ever-evolving landscape of digital advertising, Avalon Marketing brings you a cutting-edge solution that harnesses the power of Over The Top (OTT) media services through Amazon Ads. Our innovative approach leverages Amazon’s Demand-Side Platform (DSP), enabling you to seamlessly access a vast audience of over 82 million households equipped with streaming TV devices across the United States. This unique proposition allows your brand to captivate viewers within the realm of streaming content, presenting unparalleled opportunities for engagement and conversion.

Amazon DSP and OTT Media

With Amazon’s DSP at our disposal, Avalon Marketing empowers you to directly purchase Amazon ads, strategically placing your brand in the midst of OTT content consumption. OTT media, the revolutionary medium of choice for modern viewers, is where your audience thrives, dedicating an average of 100+ hours each month to their preferred streaming platforms. By immersing your brand within this exclusive space, we facilitate an unmissable opportunity to establish a profound connection with your target market.

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Expansive Audience Reach

Amazon's DSP allows you to tap into a vast audience of over 82 million households equipped with streaming TV devices in the US. This extensive reach ensures that your brand message is seen by a diverse and engaged audience.

Immersive Engagement:

By placing your brand within OTT media's realm, you engage viewers dedicating over 100+ monthly hours to content consumption. This immersive experience guarantees that your message resonates deeply with your intended audience.

Amazing Email Campaigns

Avalon Marketing's strategy combines OTT & Email marketing to generate a significant increase of—2x-4x—in daily attributed OTT users visiting your clients' websites, leading to higher conversion rates!

Omni-Channel Precision

By infusing Avalon Marketing's expertise into Amazon's DSP, a comprehensive omni-channel strategy comes to life. The outcome is meticulous targeting,, guaranteeing your message reaches the perfect audience at the opportune moment.

Enhanced Brand Experience

The convergence of OTT media and email campaigns creates a cohesive brand experience across multiple touchpoints. This synergy cultivates a holistic relationship with your audience, reinforcing brand recall, loyalty, and advocacy.

Data-Driven Decision-Making

Harnessing Amazon's DSP and first-party data, you gain access to robust analytics and insights. This wealth of information empowers you to make data-driven decisions, optimizing your campaigns for maximum effectiveness and return on investment.

Frequently Asked Questions

What exactly are OTT Media Services, and how can they benefit my business?

OTT Media Services refer to advertising strategies that engage audiences through streaming platforms like Amazon. Avalon Marketing's expertise in this area helps your business connect with over 82 million households using streaming TV devices in the US, driving brand visibility, engagement, and conversions.

How does combining OTT Media with email campaigns amplify results?

By integrating OTT exposure with personalized email campaigns, Avalon Marketing creates a powerful synergy. This combination can lead to a significant increase—2x-4x—in daily attributed OTT users visiting your website, resulting in enhanced brand engagement and higher conversion rates.

Can you explain Avalon Marketing's omni-channel approach to OTT Media Services?
  • Avalon Marketing's omni-channel strategy involves seamlessly integrating Site Impact's deployment file into Amazon's DSP. This approach capitalizes on a unified audience while incorporating Amazon's first-party data, ensuring precise targeting that merges consumer shopping behavior with in-market segments.
How does Avalon Marketing ensure the effectiveness of OTT Media campaigns?
  • Avalon Marketing employs data-driven decision-making, leveraging Amazon's DSP and first-party data insights. This enables us to optimize campaigns for maximum impact, ensuring your brand message reaches the right audience at the right time.
What kind of reporting and analytics can I expect with Avalon Marketing's OTT Media Services?

With Avalon Marketing, you can anticipate comprehensive reporting and analytics. We provide detailed insights into ad performance, audience engagement, and conversion rates, empowering you with the information needed to measure the success of your OTT Media campaigns.

Over The Top Media Free Quote

Contact Avalon Marketing for a Free Quote!

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